Product Marketing for Tech Founders
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As a new product in the SaaS niche, even if your product is good, it tends to have a lot of potential if you can get the marketing and sales methods right. Therefore, it is really important to understand how to sell a SaaS product, rather than only focus on developing a product.
Here I will introduce some methods for you to sell a SaaS product successfully. A step-by-step approach to selling your SaaS product. From defining the value proposition, benefits and features to drafting a good marketing plan and ultimately, all this knowledge would help you to design and test different marketing funnels till you find the most effective one for your product.