Welcome to The Complete Digital Marketing Guide For Your Business.
In this course, you’ll learn the fundamentals of Digital Marketing. The COVID era has forced most businesses to turn their operations online. Now more than ever, Digital Marketing has become crucial for business owners.
2021 is the best time to learn and add Online Marketing to your skills.
1) The Dynamics of Digital Marketing
2) The 9 Pillars of Digital Marketing
– Email marketing
– Content marketing
– Social media
– Affiliate marketing
– Paid advertising
– Mobile marketing
– Search engine optimization
– Conversion rate optimization
3) How to craft an ROI-driven marketing strategy
4) The importance of measuring your performance
At the end of this course, you should have a clear understanding of why digital marketing is essential, be familiar with the digital marketing mix and take away actionable steps for your business or career.