Making Your Website Work: 100 Copy & Design Tweaks for Smart Business Owners
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Product Description
~ YOUR SHORTCUT TO A WEBSITE THAT WORKS ~
See the full table of contents in the header slider
This book is for you if you’re:
* A business owner who takes care of their website themselves. You’ll learn how to write better copy and how to make sure that your design doesn’t kill your message.
* A copywriter who wants to sharpen their skill and also learn how to prevent designers from murdering their copy later on. You’ll learn to spot bad design and discover powerful arguments to use in conversations with your clients and their designers.
* A web designer who wants to design not only pretty websites but also websites that convert.
Among other things, you’ll learn:
* How to spot (and fix) vague and self-centered copy
* How to structure your homepage to make your message clear
* Why you should delete your Testimonials and FAQ pages
* Where to place call-to-action buttons to get more people to click
* What design mistakes get in the way of your message
Get access now!